Expanding Online Advertising Campaign

Over the past few weeks we started to explore various online advertising marketing campaigns beyond the Google Adwords Campaign for Seneea.com we are currently running to expand our market reach and diversity our marketing strategies beyond the standard Google resources. We’re currently evaluating such avenues as the Alexa Toolbar, Yahoo Search Marketing, the StumbleUpon Toolbar, and Microsoft Digital Advertising Solutions - Search Advertising.

Currently we have built much of our traffic by simply word-of-mouth and Adword Campaigns. Our Adword Campaigns which are relatively small, typically running one or two ad campaigns per week at a minimum of cost typically generate approximately 1200 ad impressions per day. The overall strategy for the next two weeks is to evaluate which marketing options would best suit our needs and increase our site traffic to new customers, and implementing these strategies on or about the first of July.