During the month of May 2007 we continued to notice a growing trend of when and at what time the majority of our site visitors seem to hit our site. Given that we are a career resource web site, it is reasonable to assume the majority of our visitors are in the process of a career change or looking for ways to improve their career situation. Our site data seems to support this, with an increase of traffic following any given weekend with the average peek being Tuesdays followed by Wednesday. After some investigating into why we see this ramp up in the early part of the week, it was discovered that many job seekers become encouraged to seek new opportunities following a weekend and the first day back to work, usually being that Monday. In short, their frustration that Monday at their current employer seems to spark some level of employment or career advice action the following day, hence the spike on Tuesdays. We also noticed a ramp up on Fridays with a healthy traffic flow on Saturdays, again tracking career information seeking individual’s trend that may already be in the work place.
We also noticed the bulk of our traffic seems to come in during the evening hours further signifying the demographic of our visitors as employed individuals who are seeking career development information or may be in the process of a career change. A small percentage of individuals appear to hit our site in the morning hours which may signify an unemployed, part time, or second / third shift employee demographic.
During the month of May 2007 we continued to notice a growing trend of when and at what time the majority of our site visitors seem to hit our site. Given that we are a career resource web site, it is reasonable to assume the majority of our visitors are in the process of a career change or looking for ways to improve their career situation. Our site data seems to support this, with an increase of traffic following any given weekend with the average peek being Tuesdays followed by Wednesday. After some investigating into why we see this ramp up in the early part of the week, it was discovered that many job seekers become encouraged to seek new opportunities following a weekend and the first day back to work, usually being that Monday. In short, their frustration that Monday at their current employer seems to spark some level of employment or career advice action the following day, hence the spike on Tuesdays. We also noticed a ramp up on Fridays with a healthy traffic flow on Saturdays, again tracking career information seeking individual’s trend that may already be in the work place. 
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